Diet Pepsi Target Market

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Refresh your Pepsi-Cola history! Over 100 years running and going strong! 1893–Caleb Bradham, a young pharmacist from New Bern, North Carolina, begins experimenting …

NEW YORK — Diet Pepsi is sending a valentine to soda lovers, now that the soft drink’s staying power has been improved with a new sweetener. Starting at the … more money into advertising after losing market share to Coca-Cola Co. in …

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The company, based in Purchase, N.Y., has been pouring more money into advertising after losing market share to Coca-Cola Co … are intended to appeal primarily to women — the target customers for Diet Pepsi and Diet Coke. This fall, …

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Across the board, sales in Pepsi’s North America beverage unit, which includes brands like Gatorade, Aquafina and Diet Pepsi, rose 2 percent to $ … pressures from the Amazon deal with Whole Foods Market Johnston said he sees the …

A multimillion-pound advertising campaign is being launched in a bid to target … Pepsi Max’s no-sugar content after drinks giant PepsiCo found that many consumers were not picking up on that element of the soft drink. Caroline …

New data from Beverage Digest, a leading trade publication, shows that Pepsi overtook Diet Coke as 2014’s No. 2 soda in the U.S. last year. Although Coke remains the top dog in the soda market … s a mighty desirable target for KO for …

Pepsi Special isn’t currently available in the United States, but I would imagine that pending its success in Japan, the US would be the next target … Western diet. The best way to protect our health is to stop buying into the marketing …

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WELCOME: A Brief Pepsi History. Born in the Carolinas in 1898, Pepsi-Cola has a long and rich history. The drink is the invention of Caleb …

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However, the density is low, which means that if you target this audience … It’s interesting that the affinity is higher for Diet Pepsi than Diet Coke. Coca-Cola drinkers prefer soda to beer. Most entertainers have some overlap with Coca …

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